Wednesday, 16 May 2012

5 Common Drupal SEO Mistakes to Be Avoided

Everyday a lot of people worldwide try SEO on Drupal site but most of them make several mistakes that make them unable to get desired traffic to their website. The major problem that most of the drupal users face is free webhosting. Most of the blogs which are hosted for free on Drupal face issues.
Drupal is one of the special CMS for building personal site to business websites. Though, the interface is not that user friendly, but still most of the people suggest to use Drupal CMS for your website. If you are searching for best Drupal Hosting services then there are few dedicated sites like HostuCan, etc that helps you to read the web hosting performance and choose your favorite hosting.
Mistake 1: Using keywords that don’t attract much traffic
It is commonly seen that people pick up the keywords relevant to their product or service but sometimes these keywords are not actually used by your customers and hence your website get no attention in search rankings. Thus as a Drupal site owner, pick up the keywords that target to your product as well as increase good traffic. This tactic will help you stand at the front in Google rankings.
Mistake 2: Not Backing Up Your Website
For a novice drupal owner, backing up the site is very important. If you are going to make any serious change or want to install some modules, always first take the backups so that you can restore the original content if the things happen to screw up. You can use backup and migrate module for the proper backup of your site.
Mistake 3: A Slower Drupal Site
If you have a slower drupal site that takes more than 2 seconds to load then you are in need to do certain efforts to improve the drupal speed of your website loading. You can use some techniques like caching or server upgrading or you can change your hosting company to get rid of the problem.
Mistake 4: Installing Modules without Reading Carefully
Some new drupal developers search for their desired modules and when they get them with the required features, they install them directly on their site. But this may cause errors and you might not be able to detect the root cause of these errors. It doesn’t mean that you shouldn’t install them in beta or alpha state but just read the instructions carefully so that you can get protected from any future risk.
Mistake 5: Create a Redirect before Changing Node Path
This is a common mistake which is usually occurs when you edit node and change its path. Your site displays this node properly but an error of file not found is showed with the old path. You can overcome this mistake by installing the Path Redirect Module which will help you to denote a redirect from one path to another. It also allows you to specify an external URL with the use of HTTP direct status.
In order to position your site at the top rankings of Google or other good search engines, try to put some good links at your website. Also don’t forget to add your phone number or contact information in the footer or contact us page. Do spend a couple of hours regularly to update your contents at drupal and if you still face any problems, feel free to contact a SEO expert who will help you out.

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